Best practices for retooling your SEO.
SEO Strategies for Secure Search: 3 of 4. The key activity is in pairing the right keywords with the specific content of a page. So where do you start?
Why it's time to focus on the page.
SEO Strategies for Secure Search: 2 of 4. Since Google no longer provides data at the macro keyword level, it’s now imperative to focus your SEO efforts on the individual pages within your site.
Why organic keyword data was a terrible thing to lose.
SEO Strategies for Secure Search: 1 of 4. Today’s intense emphasis on content marketing has caused a major sea change in the marketers think about and approach their websites. The escalation of secure search by Google is yet another game-changer, in terms of how marketers need to approach their SEO strategies.
Use Schema to Add Structure to Site in Search Results
Learn how to present some of the more “fancy” search results that include images, author info, ratings and more.
Using Amazon CloudFront to Improve Global Web Site Performance
Neptune recently migrated a large, multilingual, international web site to Amazon CloudFront. Charlie gives a few tips he picked up along the way.
Batch Find and Replace for the Neptune Web Edit CMS
Neptune Web's content management system, Neptune Web Edit (TM), has both free-form static content and dynamic content built into the design. However, static content can leave redundant copies of content if it was not structured properly to begin with, or if requirements of the site change. This is where Batch Find and Replace comes in...
SEO Module Launched
One of the challenges we face at Neptune Web when optimizing a site is collecting and keeping track of the myriad of reports and integrity checks we perform. Our process involves more than just keyword positioning and page optimization. We also validate a number of on-site and off-site metrics and even review the user interface to insure a complete optimization, not just tweaking what search engines see.
Add Extensive Video Capabilities to Your Site - for Free!
YouTube is an excellent, free tool for giving your site video capabilities. Its administrative interface is a snap to use and standard features making uploading, hosting and presenting videos a very simple process.
Problems with Order Reporting in Magento
We've identified a possible bug in Magento Enterprise 1.8 which is causing the order report to become inaccurate under certain conditions after performing the last day refresh. The issue is causing orders not to be included in the report.
Generating EDI 850 Purchase Order Documents in Magento
Quite often we need to generate EDI purchase order files (850) and accept EDI ASN files (856) to exchange data between a web store and an external system when processing orders. Working with EDI files may be quite involving especially if support for all possible scenarios and data elements is required.
Improving Magento Checkout Performance with Large Number of Cart Rules
This is the fourth of a series on the Open Source e-commerce software, Magento. In this post, we show how to solve a problem we experienced with a client of ours - the cart and checkout process would get extremely slow if there are a large number of cart rules.
Identifying Magento Performance Problems with the Magento Profiler
This is the third of a series on the Open Source e-commerce software, Magento. Neptune recently launched 2 major web sites using highly customized versions of Magento. The Magento Profiler is used to identify performance problems on the server side. The Profiler can help you find PHP functions which use up too much CPU or functions with slow database queries.