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Sofilytics Email Marketing and Management Software allows our clients to attract and retain customers with professional-looking e-mail greetings, announcements and newsletters. This is a very cost-effective way to reach customers, with the added benefit that you can target different customer segments with personalized messages.

Blog Post: Optimizing Email Content to Maximize Engagement

With Sofiltyics E-Mail Marketing Manager, you can:

  • Create professional-looking direct e-mail campaigns
  • Design your own professional-looking templates to help you create effective announcements, invitations and newsletters in minutes.
  • Use personalization features to address your subscribers by name, or to customize your messages based on their profile and demographics. Preview and test features let you see your mailings exactly as your customers will see them
  • Automatic formatting sends text messages to customers who cannot read HTML mail
  • Unsubscribe links are included with every message
  • Manage your mailing lists
  • Track subscribers in your List Builder database; easily import customer information from other programs.
  • Handle cancellations and non-valid e-mail addresses automatically
  • Ensure the effectiveness of your campaigns
  • Reports and statistics tell you exactly what's working and what isn't.
  • Track the number of mails that are opened and the links that your subscribers follow.
  • In fact, by using Neptune Web Edit E-mail Market Manager, you can easily complete your e-marketing program from start to finish — from creation to distribution to feedback.

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