Email campaigns are only as powerful as the team, strategy and systems behind them. Neptune Web applies in-depth understanding of email marketing strategy and execution in various verticals/niches gained from many years of professional experiences as part of the in house marketing management team and/or client work.
Expert audience selection, targeting and goal setting.
Initial Leadgen • Lead Nurturing • Brand Awareness
To judge the success of your campaigns, you need to define goals and benchmark metrics from the get-go. Our seasoned digital marketing pros guide you every step of the way.
- Initial strategy and system setup
- Targeted metrics definition
- Concept/messaging development
- Technical campaign execution
- Detailed conversions/ROI tracking
- Strategic followup and retargeting
All the elements for effective conversion.
List Creation & Segmentation
Building a solid foundation using vetted list sources and proven audience segmentaton strategies.
Strategic Messaging
High-quality themes/content based on your unique selling points and keyword opportunities.
Targeted Followups
Mining analytics from initial flights and A/B testing to fine-tune for increased conversion and ROI.
Integrating Key Platforms
Aligning your effort with email and social media platforms for maximum cross-channel synergy.
Sofilytics™ Marketing Automation Platform
For 1/4 the cost of comparable solutions, our affordable and intuitive Sofilytics platform provides all the features you need to effectively generate leads, nurture them and grow your business.
Plus inhouse experts to collaborate with you from day one.
