Digital Marketing Trends & Strategies for 2025
Learn about the future of digital marketing in 2025, including key strategies and innovations to keep your business competitive.
Learn about the future of digital marketing in 2025, including key strategies and innovations to keep your business competitive.
Actionable UX optimization strategies to increase conversions and capture more leads on your landing pages.
A/B testing in digital marketing is a method that allows businesses to experiment with different variations of their content, design, or strategies to identify what resonates best with their audience.
For the upcoming release of version 2.2 of Web Content Accessibility Guidelines (WCAG) guidelines, we review the benefits of and best practices for achieving an ADA-compliant website.
AI is already making a significant impact on web design and is likely to continue shaping the field in the future. This article covers some ways AI is affecting web design.
By filing the Disabled Access Credit IRS Form 8826, eligible small businesses can obtain a tax credit for 50% of up to $10,000 in reasonable and necessary ADA related expenditures.
If you’re wondering whether your website is ADA-compliant, it probably isn’t. To satisfy the current WCAG 2.1 AA standard for compliance, you need to implement an initiative for specific design/interface improvements to that end.
One of the most dangerous marketing mindsets has always been: "Because that’s the way we’ve done things." This is particularly true for email marketing.
The age of high-speed digital communication has created a mindset of instant gratification unlike any previous time in human history. And within the past few years, the need for speed when it comes to webpage load time has become more acute than ever.
Why templates aren’t the bargain they appear to be... In the not-so-distant past, the typical company website simply functioned as an online brochure. For very small businesses still willing to settle for this limited functionality, a pre-designed template could possibly get the job done. However, it’s not really viable for a sizable company with more complex needs.
The article explores ways to optimize your content for search engine visibility without sacrificing style.
This article explores ways to optimize your calls to action to improve your website's lead generation capabilities.